AIG to thank America for its bailout in 2-week ad campaign

01/1/2013 | Wall Street Journal, The

American International Group will run a two-week television, print and online ad campaign thanking the American public for bailing them out during the financial crisis. The Partners+simons campaign features CEO Robert Benmosche saying, "When we make guarantees for people's lifetimes, we have to act as a company that will make sure we are here for their lifetimes."

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