B2B marketers aren't up to speed on mobile, but social media distribution of content is moving forward, according to this list of nine trends to watch by Amanda Batista. A greater working knowledge of the code behind HTML, CSS and Java, the comeback of direct mail, and the decline of pay-per-click spotlight the changes in direction marketers will have to stay on top of in 2013, she writes.
9 marketing trends to incorporate into your planning
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