"Advergames" for fruit don't entice children to eat healthfully

01/3/2013 | Reuters

Children who played online "advergames" that promoted fruit eating ended up consuming more calories after gaming, but not more fruit, compared with children who didn't play, according to a Dutch study. Researchers say such games might promote hunger but not specifically for the featured food. The study was published in The American Journal of Clinical Nutrition.

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