MTVN is developing breakthrough mobile ads for marketers

01/6/2010 | MediaPost Communications

MTV Networks is working with Crisp Wireless on rich-media ads for marketers who advertise on the mobile-phone sites of its channels, including MTV, Comedy Central, Spike, Nickelodeon and CMT. The ads are designed to break through the clutter ... literally: A campaign for the Air Force has a jet that appears to crash through the home page of MTV's mobile site.

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