6 unforgettable online campaigns from 2011

01/6/2012 | ClickZ

Last year, a number of digital campaigns stood out -- either because they were successful, original or simply good fun. Among the most memorable campaigns: Yahoo's movie page for the "Twilight" franchise, Tongal's crowdsourcing efforts for the likes of McDonald's and Pringles, and Perrier's steamy interactive YouTube nightclub. "Kudos to these brands for cutting through the clutter and showing us that when it comes to online media, we haven't done it all yet," writes Tessa Wegert.

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