European airlines improve first-class, business offerings

01/6/2013 | Reuters

European airlines are bolstering premium service to differentiate themselves from low-cost airlines. The new strategy also involves improving business class with amenities such as flatbed seats. "[Flat-bed seats are] a cheaper option for corporate clients who can head straight to a business meeting without spending a few hours of freshening up at a hotel," Marilyn Gerlach writes.

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