The Super Bowl A-team

01/7/2007 | Advertising Age (tiered subscription model)

While eight NFL teams remain in the hunt for the Super Bowl, the lineup of deep-pocketed advertisers shelling out an average of $2.6 million for a 30-second spot is starting to gel. Expect spots for Honda, insurance and financial services company AIG, Anheuser-Busch, Chevrolet, Federal Express and Pepsi, among other top brands.

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