Intuition can muddy good decision-making

01/8/2010 | Harvard Business Review online

We should rely less, not more, on human intuition in making decisions, Andrew McAfee writes. Intuition is often inconsistent, prompts bad decisions and requires lots of experience to be of any value. "Intuition is similar to what I think of Tom Cruise's acting ability: real, but vastly overrated and deployed far too often," he writes.

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