How hotel brands are using social media

01/8/2013 | Brafton.com

Hotel brands such as Hilton Hotels & Resorts and Marriott are using social media to build relationships with consumers and offer top-notch customer support. "We aim to acknowledge the majority of posts and resolve any negative issues within a six- to 12-hour time frame depending on the nature and severity," Marriott's Michael Dail said.

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