Calif. attorney general makes push for mobile privacy

California Attorney General Kamala Harris has urged mobile application developers to adopt voluntary guidelines to protect consumers' privacy rights, a move that sparked complaints by advertising trade groups, who say they would "extend far beyond existing legal requirements under California law." Among Harris' suggestions: sending out "special notices" every time data is collected, dropping the use of device-specific identifiers and treating application downloads and Web browsing history as personally identifiable information subject to regulation.

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