Aflac's lame-duck campaign draws thousands of sympathy cards

01/13/2013 | ClickZ

Aflac's latest campaign soliciting get-well cards for its supposedly injured spokes-duck has elicited sympathy on Facebook and more than 4,000 get-well cards. Aflac marketers are tweeting on the duck's behalf as well as advertising with a series that started with an announcement from the duck's doctor.

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