Subway gets GIF-happy in social push for $5 sandwiches

01/14/2014 | Adweek

Subway's #januANY campaign promoting $5 foot-long sandwiches is going GIF-crazy -- with a Twitter and Facebook campaign from Giphy and 360i that has shared 73 GIFs, with plans to release more than 100. The brand will soon launch a dedicated Tumblr page for the effort, according to this report.

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