Author: Female entrepreneurs handle stress better

01/15/2009 | Pittsburgh Post-Gazette

Female entrepreneurs may have an advantage over men in handling stress and anxiety because they tend to be more willing to seek help, according to Karin Abarbanel, co-author with Bruce Freeman of a new book on entrepreneurship called "Birthing the Elephant." Common mistakes among women who are starting businesses, says Abarbanel, are "over-romanticizing" the realities of being the boss, spending too much on image, and pricing products and services too low.

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