Brooks Brothers goes digital with Suiting Essentials

01/15/2013 | Women's Wear Daily (subscription required)

Brooks Brothers will roll out an online version of its in-store Suiting Essentials program this spring. The feature will give online shoppers the same chance in-store customers have to get a better fit by pairing the pants and jackets of different sizes, executive Ken Seiff said at Retail's BIG Show.

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