Draftfcb will soon drop the "Draft" from its name, according to this report, and will be called either Foote, Cone & Belding, FCB, or both. "We have been looking at every part of our agency and agency brand in the last four months to see where we can further improve our offering for our clients, our teams and prospects," the agency said in a statement.
Report: Draftfcb name change is coming soon
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