Unilever Foods began adding butter to its Rama spread in Germany, in what Unilever President Antoine de Saint-Affrique called a "fundamental turnaround" for a company that for years said butter was the enemy of its margarine-based spreads. Unit sales of Unilever spreads, which account for about 7% of overall sales, have been on the decline for six straight quarters and analysts expect another negative report when fourth quarter results are released this month.
Unilever trades margarine for butter spreads in "fundamental turnaround"
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