Warner's Studio 2.0 to make "Hardly News" for Anheuser-Busch

01/17/2007 | Advertising Age (tiered subscription model)

In its first project for a major marketer, Studio 2.0, a new unit from Warner Bros. formed to create short-form, branded broadband and mobile content, will develop a comedy news show for Anheuser-Busch online network Bud.tv. The interactive "Hardly News," which will test users' knowledge of current events and pop culture, is being produced with Warner sibling Telepictures Productions.

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