Euro RSCG subscribes to TiVo StopWatch

01/17/2008 | MarketWatch

Euro RSCG, New York, has signed up for TiVo's StopWatch ratings service, which charts its subscribers' viewing behavior for both programs and commercials for up to 14 days after a show first airs. The Havas agency will continue its partnership with Nielsen Media Research for its "C3" ratings service, which tracks DVR users for up to three days after a program has been shown.

View Full Article in:

MarketWatch

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sales Manager
mGage
Multiple Locations, SL_Multiple Locations
Product Marketing Manager-B2C
RetailMeNot
Austin, TX
Partner Manager
RetailMeNot
Austin, TX
Product Marketing Manager-B2B
RetailMeNot
Austin, TX
Account Director
RetailMeNot
Austin, TX