App developers set their sights on the B2B market

01/17/2012 | TechCrunch

Statistics from BetaBait indicate application developers might be shifting their focus away from games and other entertainment apps and toward those for business-to-business purposes, Rip Empson writes. "[I]t's difficult to resist the urge to build for the consumer web ... but the B2B and B2B2C spaces, I would argue, have lower barriers for entry, and the business models tend to be a bit more defined," he writes.

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