Yoplait launches Pro-Force line for tweens

01/17/2013 | Drug Store News

Yoplait has introduced Pro-Force, a line of Greek yogurt for children, in mixed-berry and strawberry varieties. "Tweens really don't think Greek yogurt tastes good, so we created a product that is colorful, creamy and flavorful while delivering the nutritional benefits of Greek yogurt," marketing manager Ashley Karr said.

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