Eastern Mountain Sports deploys roaming iPads at stores

01/18/2012 | MobileCommerceDaily.com

Sales personnel at Eastern Mountain Sports are roaming the stores with iPads to help customers find what they're looking for, even if it's not immediately available at a particular location. Videos and other content can also be accessed through the VeriFone Global Bay tablets. So far, the devices seem to be generating more e-commerce sales that "would have likely been lost sales," said Scott Barrett, EMS vice president of e-commerce.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
New York, NY
Sr. Product Marketing Manager
San Francisco, CA