Eastern Mountain Sports deploys roaming iPads at stores

01/18/2012 | MobileCommerceDaily.com

Sales personnel at Eastern Mountain Sports are roaming the stores with iPads to help customers find what they're looking for, even if it's not immediately available at a particular location. Videos and other content can also be accessed through the VeriFone Global Bay tablets. So far, the devices seem to be generating more e-commerce sales that "would have likely been lost sales," said Scott Barrett, EMS vice president of e-commerce.

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