"Happiness Machine" video from Coca-Cola goes viral

01/19/2010 | MediaPost Communications

A video showing real reactions to a Coke vending machine dispensing pizzas, flowers and other surprises has attracted nearly 650,000 views in its first week online. The YouTube video, part of the company's "Open Happiness" campaign, was shot on the Queens, N.Y., campus of St. John's University and shows students hugging the machine, laughing, jumping and passing around the drinks and gifts.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
San Francisco, CA