U.K.'s Guardian looks to expand, rejects digital pay model

01/21/2013 | Mashable · PaidContent.org

The U.K.'s Guardian hasn't ruled out paid digital subscriptions but is setting that tactic aside for the time being as the paper looks to grow its considerable international audience. Noting the Guardian's current bid to establish itself in Australia, Guardian Media CEO Andrew Miller says digital subscriptions tend to work best for newspapers looking to monetize a stable readership, such as The New York Times, but may not be advantageous for papers acquiring new readers.

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Mashable · PaidContent.org