U.K.'s Guardian looks to expand, rejects digital pay model

01/21/2013 | Mashable · PaidContent.org

The U.K.'s Guardian hasn't ruled out paid digital subscriptions but is setting that tactic aside for the time being as the paper looks to expand its international audience. Guardian Media CEO Andrew Miller says digital subscriptions tend to work best for newspapers looking to monetize a stable readership, such as The New York Times, but may not be advantageous for papers acquiring new readers.

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Mashable · PaidContent.org

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