Creative alternatives to downsizing in the downturn

Instead of simply downsizing in response to the economy, companies can take some strategic steps to creatively revitalize profit, according to an expert. Suggestions include identifying the "super-loser" accounts in the best market niches and working to transform them from "lead accounts into golden ones," as well as signing up two to five of your most profitable customers to be advisers in helping to rethink and rebuild service for that niche.

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Modern Distribution Management · Merrifield Consulting Group, The

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