Why GM needed to fall down before rediscovering innovation

01/23/2013 | GreggFraley.com

Post-bailout General Motors is making exciting cars in a way it hasn't done for many years, writes Gregg Fraley. That's a sign of the ways in which hitting bottom can help companies focus on what really matters. "It's a sad truth that it often takes a drastic emergency to get an organization into more active innovation," Fraley writes.

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