How to persuade people that change is good for them

01/24/2012 | ThoughtLeaders blog

Creating buy-in for big changes can be a major challenge, writes Mike Figliuolo. The key is to get inside your workers' heads and figure out what they stand to gain personally from change. "If you want change to happen, you have got to help others understand that change is in their best interest. ... You have to help make their case for change," he writes.

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