Intel brings "geek humor" to Super Bowl ads

Intel has purchased one fourth-quarter and two postgame spots for the Super Bowl on CBS to advertise its new Core processor line with Venables Bell & Partners ads that tap into nerd humor. Intel will also sponsor the postgame coverage in an effort to extend brand recognition.

View Full Article in:

MediaPost Communications · Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY