Ways that HTML5 will change your mobile campaigns

01/26/2012 | B2C Marketing Insider

Mobile marketers have long been plagued by interoperability problems born of proprietary platforms and development tools, writes Peter Kim. The HTML5 standard could change that, offering a faster, more accessible and easier-to-track system for building out mobile ad campaigns.

View Full Article in:

B2C Marketing Insider

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA