Teaching tech execs to win over CFOs

01/27/2012

Thanks to shifting trends in enterprise management, today's technology executives may well report to their company's chief financial officer instead of the CEO, and that requires a different approach for making the case for your department's needs, Fred O'Connor writes. Tech chiefs need to learn to view and talk about their company's strategy in fiscal terms, with an emphasis on building revenue and acquiring clients, and should stay ahead of the curve on emerging trends such as bring-your-own-device policies.

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