Kraft promo provides ingredients for Super Bowl parties

01/28/2009 | Wall Street Journal (free content), The

Kraft Foods has partnered with House Party Inc. to give Super Bowl party ingredients to 2,500 contest winners so they can host parties this Sunday. More than 15,000 women applied online for the "party packs" containing Velveeta and other ingredients for chili con queso dip, a dip bowl, a spinach-dip recipe, Ritz toasted chips, Velveeta coupons, Kool-Aid and more.

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Wall Street Journal (free content), The

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