Davos participants divided over new media's ad prospects

01/29/2008 | Financial Times (tiered subscription model)

Although panelists from ad and tech firms touted digital media's ad prospects at this year's World Economic Forum in Davos, Switzerland, some media executives voiced skepticism about the near-term success of nontraditional channels like mobile phones, video games and social networks, according to this article.

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Financial Times (tiered subscription model)

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SmartBrief Job Listings for Media

Job Title Company Location
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