Yahoo!, AT&T extend ad partnership

01/29/2008 | International Herald Tribune

Yahoo! has entered into a new multiyear alliance with telecommunications firm AT&T. The deal calls for Yahoo! to provide search services and ad serving on portals for AT&T broadband and mobile customers, although precise terms of the partnership were not disclosed. This arrangement replaces a deal the two companies struck in 2001, in which Yahoo! received a share of AT&T's broadband subscription fees.

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