2 automakers, 2 roads to support Super Bowl ads

01/29/2013 | Adweek

Toyota and Mercedes-Benz are adopting different social media strategies in the run-up to the Super Bowl. Mercedes is relying on free Facebook and Twitter posts to support a Super Bowl TV spot touting its 2014 CL model, while Toyota will use paid Promoted Trends and Promoted Tweets to build buzz for its 2013 RAV4 ad.

View Full Article in:

Adweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA
Manager, Sales Marketing- Healthcare
Pandora Media, Inc.
Oakland, CA
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA