Confusion reigns in finding blame for ad-supported piracy

01/29/2013 | New York Times (tiered subscription model), The

Piracy regulators are turning their attention to ad networks that place ads on sites offering pirated content. Companies such as OpenX and Google say the code used to track the offending ads is part of a mix that includes third parties and automated trading desks. "The ecosystem for online ads is incredibly complicated. Everybody can point the finger at other people," says Cary Sherman, chief executive of the Recording Industry Association of America.

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New York Times (tiered subscription model), The

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