How a fashion e-tailer struck gold on Tumblr

01/29/2013 | ClickZ

E-commerce fashion site aSociete.com is using Tumblr to generate new signups by posting trendy and fashionable images to build viral buzz. A single Tumblr post can bring in more than 5,000 new visitors to the site, says aSociete founder Vanessa Gabriel. "Tumblr is an untapped marketing gold mine," she adds.

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