Big-game ads to hit really small screens

01/30/2006 | USA Today

Super Bowl marketers such as Pepsico and Anheuser-Busch are seeking added bounce from their big investments by making their TV spots available on the Web, iPods and wireless phones. In a related move, the NFL plans to air the Super Bowl XL ads for one week post-game on its NFL Network, video-on-demand, and NFL Mobile programs on Sprint.

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