Electronic bar codes gaining popularity for airline tickets

The trend toward mobile ticketing is picking up steam, with Delta Air Lines, Continental Airlines and American Airlines all expanding their paperless efforts. "This is more convenient for customers, and it's also good for the environment," says a Delta official of the new technology, which sends an electronic bar code to passengers' cell phones or mobile devices. Analysts say airlines could save $500 million a year by reducing their need for paper, ink and magnetic strips on traditional tickets.

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