Fab is taking a mobile-first approach to revising apps

01/30/2013 | VentureBeat

Fab is constantly updating its mobile app to encourage frequent checking in to the shopping site. The company now attributes 30% of its sales to the mobile platform. "For nearly a year now, we've been designing and building new features for Fab's mobile users first, and then taking those features to the Web. Building mobile-first forces us to think about how Fab will be used by people on the go first, and people at their desks second," says CEO Jason Goldberg.

View Full Article in:

VentureBeat

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
CA
Solutions Engineer
http://urbanairship.com
Portland, OR