Va. district's Twitter account soars as snow-day-seeking students pile on

01/30/2014 | Richmond Times-Dispatch (Va.)

Students in a Virginia school district recently used Twitter to urge officials to cancel school due to snow. Some students tweeted they were begging officials to call off school due to dangerous winter weather. Other students took a more playful approach, such as one who tweeted photos of himself "falling" down steps, or others who shared photos of their homes covered in snow. The school district played along, building suspense about the closing over social media, gaining 3,000 more followers this week.

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Richmond Times-Dispatch (Va.)

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