Advertisers tune in to women football fans

01/31/2006 | Advertising Age (tiered subscription model)

Marketers are coming to grips with the reality that about half of the 89 million viewers expected to watch Super Bowl XL will be women. Expect fewer gross-out commercials and ads promulgating outdated female stereotypes and more ads targeted toward women, including spots from Dove's "Real Beauty" campaign.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Executive Pastry Chef
Princeton University
Princeton, NJ
Retail Food Services Manager
University of Massachusetts Amherst
Amherst, MA
Staff Assistant, Food Trucks/Commissary Manager
University of Massachusetts Amherst
Amherst, MA
Culinary Management Training Program
HIllstone Restaurant Group
Multiple Locations, SL_Multiple Locations