How retail could mimic the airline industry in 10 years

01/31/2013 | Fast Company online

Airlines learned long ago that travelers will switch to another carrier to save a few bucks, so today's pricing model is built on cheap tickets plus a growing array of value-added extras. The model shows the seeming contradiction of bargain-hungry consumers who are willing to pay extra for things they value, and it's likely to replicate itself in the retail world in the coming years as digital tools put shoppers in the driver's seat, writes Orbitz founder and 20-year American Airlines veteran Jeff Katz.

View Full Article in:

Fast Company online

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Marketing Planner
Nordstrom
Seattle, Washington
Vice President Merchandising
Gap Inc./Banana Republic Headquarters
SAN FRANCISCO, California
Vice President, Infrastructure and Operations
Neiman Marcus
Irving, Texas
Director of Finance & Business Development
Free People
Philadelphia, Pennsylvania
Manager Vendor Collaboration
Walgreens
Chicago, Illinois