Budweiser tops ad ranking with Clydesdale spot

02/4/2013 | Detroit Free Press

Anheuser-Busch claimed the top spot in USA Today's Ad Meter rankings of Super Bowl commercials for its "Brotherhood" ad featuring a horse breeder sadly watching a young Clydesdale he has trained leave his ranch and happily reuniting with it years later at a parade. Anheuser-Busch also launched a social media campaign asking consumers to suggest names for the Clydesdale foal featured in the commercial to help generate buzz around the spot.

View Full Article in:

Detroit Free Press

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY