Expedia app lets users create emotional travelogues

02/4/2013 | ClickZ

Expedia has created a "Find Yours" Facebook application for turning travel photos into shareable travelogues, writes Susan Kuchinskas. The project comes out of the original agency pitch by 180LA to the client. "They were moving away from the comedic aspect. We presented to them that 'We can take you guys in an emotional way. Let's make it personal,' " says 180LA's senior interactive producer, Chris Neff.

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