"Idol"'s Web site makeover snags viewers

02/5/2007 | Broadcasting & Cable

The revamped "American Idol" Web site plans a weekly giveaway with Ford this month and has added high-powered advertisers Maybelline, McDonald's and Fruit of the Loom. Site traffic for the 2007 season premier was up 99.4% over last year's.

View Full Article in:

Broadcasting & Cable

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY