Marketers plan to boost e-mail, social and search budgets

02/5/2010 | MediaPost Communications

Just over half of marketers in 2010 plan to increase spending on e-mail marketing, paid search and mobile, according to new research conducted for ExactTarget by Econsultancy and ESP. The report also found that 70% intend to allocate more funds for Facebook and other "off-site" social-media areas, and 65% will spend more on blogs, reviews and other "on-site" initiatives.

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