Play harder to produce better innovation

02/5/2012 | Forbes

Sometimes taking a playful, convoluted or even downright messy approach to problem-solving can yield the best results, writes Dorie Clark. Fortunately, the globalized economy and technologies such as Facebook are providing new efficiencies that allow innovators to follow flights of fancy without worrying as much about staying on budget. "[T]he path to creative insight isn't a direct line," Clark writes.

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