U.S. consumers are behind the curve when it comes to understanding options when it comes to employing mobile and other forms of digital payments, according to a comScore survey. ComScore found only 12% of those polled have employed any such applications, including those from Google, MasterCard or Square Wallet. "Digital wallets represent an innovative technology that has not yet reached critical mass among consumers due to a variety of factors, including low awareness and a muddied understanding of their benefits," said Andrea Jacobs of comScore.
Study finds few aware of digital payment options
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