Delhaize to launch home-meal solution products

02/6/2008 | Progressive Grocer

Delhaize will introduce On the Go Bistro -- a private brand of home-meal products that is said to contain no preservatives, additives or flavor enhancers -- in its Food Lion and Bloom supermarkets. "On the Go Bistro has evolved from a frozen line to a fresh one, an[d] this exciting new private brand will take our home meal solutions offering to the next level in creating great experiences for our customers," Food Lion President and CEO Rick Anicetti said.

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