IAG: Most-liked Super Bowl ads

02/7/2007 | Advertising Age (tiered subscription model)

The consumer-created spot for Doritos called "Live the Flavor," was the most-liked ad from Super Bowl XLI, followed by an animated Blockbuster ad featuring a rabbit, a guinea pig and a mouse, according to IAG Research. A Bud Light ad that depicted a couple picking up a dangerous-looking hitchhiker was the best-remembered spot from the game.

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